Overview
Email deliverability depends on both technical DNS records and everyday sending behavior. A mailbox can be configured correctly and still struggle if reputation signals are poor.
When this helps
Use this article when messages land in spam, recipients do not receive mail, or a domain is being prepared for business email.
Recommended steps
- Confirm SPF, DKIM, and DMARC records are present and aligned.
- Avoid sending bulk marketing from normal business mailboxes.
- Keep signatures lightweight and avoid suspicious attachments.
- Ask recipients to check spam folders and whitelist the sender when testing.
- Monitor bounce messages for clues about rejection reasons.
Information XMLA may need
- Sending address
- Recipient address
- Bounce or error message
- Date and time of the failed send
- Whether the issue affects one recipient or many
Next step
Send XMLA the full bounce message if mail is rejected so the exact server response can be reviewed.